Our Beef
Quality has no substitute
Beef
Our cattle are humanely raised, 100% grass-fed, and free to roam on grassy pastures throughout their entire lives. If you’re buying grass-fed beef at the grocery store, you might not be getting what you expect. Typically, grain-fed or grass-fed cattle start their lives on pasture but are later confined to feedlots where their diets can include grains. Grass-fed, grass-finished cattle—also known as 100% grass-fed—are free to roam on pasture for their entire lives, not just while they’re calves. We source the majority of our beef from Australia, where they’ve built an entire system on certifying pasture-raised meat. Australia has very high animal welfare standards as well as the climate and pastureland to allow cattle to spend their entire lives grazing. Get more details